Why Google + is not working

Since I’m a gmail & Google Docs user, I signed up for Google +, immediately connected with six people, and am never motivated to check it once I’ve caught up with my peeps on Facebook.  Apparently neither is anyone else.  So Google dug deep into its vaunted stockpile of information about me — law nerd browsing habits, clothing orders from LL Bean and Lands End, Lifehacker addiction — and sent the following email designed to lure me back to Google +:

Uh, no.  Thanks. Really, I’ll pass on another time sink, this one devoted to Victoria Justice’s new favorite hat, Britney Spears, and some random dude I’ve never heard of.

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